Business Administration - Marketing Diploma (D25120M)
Marketing is a track under the curriculum title of Business Administration. This curriculum is designed to provide students with fundamental skills in marketing. Course work includes: marketing, customer service, business law, selling, advertising, computer technology, and management. Graduates should qualify for marketing positions within manufacturing, retailing, and service organizations.
Course and Hour Requirements
Major Courses
| ACC 120 | Prin of Financial Acct |
3
|
2
| 4 |
| BUS 110 | Introduction to Business |
3
|
0
| 3 |
| BUS 115 | Business Law I |
3
|
0
| 3 |
| BUS 137 | Principles of Management |
3
|
0
| 3 |
| BUS 260 | Business Communication |
3
|
0
| 3 |
| CIS 110 | Introduction to Computers |
2
|
2
| 3 |
| CSV 110 | Intro to Customer Service |
3
|
0
| 3 |
| ECO 251 | Prin of Microeconomics |
3
|
0
| 3 |
| MKT 120 | Principles of Marketing |
3
|
0
| 3 |
| MKT 220 | Advertising and Sales Promotion |
3
|
0
| 3 |
Total Major Hours: 31
General Education Courses
Communications:
Total General Education Hours: 6
TOTAL CREDIT HOURS REQUIRED FOR GRADUATION: 37
Suggested Sequence of Courses
Fall Semester
| BUS 110 | Introduction to Business |
3
|
0
| 3 |
| CSV 110 | Intro to Customer Service |
3
|
0
| 3 |
| ECO 251 | Prin of Microeconomics |
3
|
0
| 3 |
| ENG 111 | Writing and Inquiry |
3
|
0
| 3 |
| MKT 120 | Principles of Marketing |
3
|
0
| 3 |
| MKT 220 | Advertising and Sales Promotion |
3
|
0
| 3 |
| Total Credit Hours: |
18
|
0
| 18 |
Spring Semester
| ACC 120 | Prin of Financial Acct |
3
|
2
| 4 |
| BUS 115 | Business Law I |
3
|
0
| 3 |
| BUS 137 | Principles of Management |
3
|
0
| 3 |
| BUS 260 | Business Communication |
3
|
0
| 3 |
| CIS 110 | Introduction to Computers |
2
|
2
| 3 |
| COM 231 | Public Speaking |
3
|
0
| 3 |
| Total Credit Hours: |
20
|
2
| 19 |
TOTAL CREDIT HOURS REQUIRED FOR GRADUATION: 37